Kunal Kemmu’s Vibe delivered a small fifth-day uptick, but the five-day total still leaves the film with a wide gap to cover against its reported budget. The film added ₹1.15 crore net in India on Tuesday, taking domestic net collections to ₹9.50 crore, according to Sacnilk data cited by The Times of India.
The day-five arithmetic
Tuesday’s number was better than Monday’s ₹90 lakh net, but it remains a weekday-level collection. Domestic gross after day five is ₹11.35 crore. The film added ₹25 lakh overseas on Tuesday, lifting international gross to ₹1.75 crore and worldwide gross to ₹13.10 crore.
- Day 1 (Friday, September 18): ₹1.70 cr net
- Day 2 (Saturday, September 19): ₹2.75 cr net
- Day 3 (Sunday, September 20): ₹3.00 cr net
- Day 4 (Monday, September 21): ₹90 lakh net
- Day 5 (Tuesday, September 22): ₹1.15 cr net
The daily trend shows a front-loaded opening: a Sunday peak of ₹3 crore, a sharp Monday drop, and a modest Tuesday correction. For a film of this scale, Tuesday’s number is a stabilisation signal rather than evidence of fresh demand.
Of the worldwide gross, domestic gross is ₹11.35 crore and overseas is ₹1.75 crore, so the international share is still small. This is a domestic-led story for now, and that raises the pressure on the second Indian weekend.
The budget problem
Reports place the production budget at roughly ₹35–40 crore. Against that, ₹9.50 crore net in India after five days is a slow start. In box office terms, net collections are not producer revenue: India net is the reported figure after local taxes, and the distributor-producer share comes out of that number. A film with a ₹35–40 crore cost base therefore needs a much longer and stronger run to change the verdict.
What the Tuesday uptick actually tells marketers
Day five’s rise from ₹90 lakh to ₹1.15 crore is useful only as a directional cue. A single day of improvement does not establish word of mouth. The more meaningful question is whether the second weekend grows from the opening weekend’s ₹7.45 crore net, and whether weekday holds stay above the Monday low.
For entertainment marketers tracking theatrical campaigns, this is why weekend multiples matter more than one weekday bump. The next data point to watch is the second Friday and Saturday trend. Without a clear second-weekend jump, the film’s current trajectory points to a flop verdict, as the source notes.
The film
Directed by Kunal Kemmu, Vibe follows Hardik and Bugs, two very different friends pulled into a high-energy mission involving a terror threat and the enigmatic Madam H. The film stars Kemmu, Preity Zinta and Sparsh Shrivastava.
Source: The Times of India
