Netflix Top 10: Monster Holds, Unabomber Opens Soft

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Monster holds, Unabomber opens soft

Netflix’s weekly global Top 10 for September 21 to September 27, 2026 looks like a scoreboard, but the caveats matter more than the rankings. The top title is holding, a big film is merely respectable, and a couple of international shows are showing the kind of week-two momentum that should interest buyers and schedulers.

The top spot has an asterisk

Monster: The Lizzie Borden Story kept the No.1 position in English TV. Hours watched rose 20% week over week, but the season still trails every previous Monster installment. Against the closest comparable, the Menendez season, it is roughly 15% lower in views. That is not a collapse, but it is a softness worth watching because review scores for this season have dropped sharply and quality is often a leading indicator of retention.

One methodological point: Netflix’s views metric divides hours watched by runtime. This season has eight episodes versus nine for the Menendez season, so the shorter runtime should flatter the view count. The fact that it is still behind makes the relative performance slightly weaker than the headline number suggests.

Unabomber’s all-star cast can’t lift the opening

Unabomber, Netflix’s big September film, opened Friday to 16.4 million views over its first three days. That places it below People We Meet on Vacation and above Swapped and Little Brother. Swapped later grew, but Unabomber’s mixed critical response makes a similar climb unlikely. The launch is not a disaster; it is a middle-of-pack performance for a high-profile film.

What else the numbers show

  • Monster: The Lizzie Borden Story — hours up 20%, views about 15% below the Menendez season.
  • Unabomber — 16.4M first three days, below People We Meet on Vacation.
  • A Different World — respectable reboot debut, overperforming in the US; likely renewal given Netflix’s lower comedy bar.
  • Wonka: The Golden Ticket — 4.6M views, on par with Love Is Blind season 10 among Wednesday reality premieres.
  • Not A Stranger (Turkey) — viewing hours up over 110% in week two.
  • Plastic Beauty (Japan) — viewing hours up 123% in week two.
  • Minerva Academy (Italy) — 2.4M opening; The Final Problem (Spain) — 2.6M opening.

Why this matters for media planners

Weekly Top 10 data is an early signal, not a verdict. Benchmarks need to be apples-to-apples: Friday film debuts against Friday film debuts, Thursday comedies against Thursday comedies, and seasons with different episode counts adjusted by runtime. The strongest leading indicators here are week-two lifts, like the 110%+ and 123% jumps from Turkey and Japan, because they show a title is finding an audience beyond its initial marketing push.

For scheduling and acquisition teams, A Different World’s US-heavy start is the kind of overperformance that supports a renewal call even when global numbers look modest. For film marketers, Unabomber is a reminder that cast pedigree alone does not guarantee a breakout debut.

Source: What’s on Netflix


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