Netflix’s latest weekly viewership list shows a notable split: the most-hyped English-language debut opened below the platform’s biggest non-English titles this window.
Perry doc leads English TV
“The One About Matthew Perry,” a three-part docuseries from Sony Pictures Television’s Maxine Productions, opened at No. 1 on Netflix’s English-language TV list with 9.5 million views in its first six days. The series documents the life of the late “Friends” star.
Further down the chart, “Nobody Wants This” Season 3 picked up to 7.2 million views from 6.2 million in its premiere week. “Below” placed third with 3.8 million in its fourth week, while “The Diplomat” Season 4 and “Love Is Blind” Season 11 rounded out the top five with 2.9 million and 2.8 million respectively.
Non-English titles ran the week
The English-language leader did not lead Netflix overall. On the non-English TV list, the fourth season of “Lupin” debuted to 10.8 million views, and Mexican drama “Surviving Hurricane Otis” drew 12.4 million. Both out-paced the English-language leaders this window.
The “Lupin” return also showed franchise pull-through: older installments re-entered the top 10, with Part 1 taking the No. 2 slot at 5.2 million views.
What the numbers tell buyers
- 9.5M — “The One About Matthew Perry,” English TV No. 1
- 10.8M — “Lupin” Part 4, non-English TV No. 1
- 12.4M — “Surviving Hurricane Otis,” non-English TV
- 5.2M — “Lupin” Part 1, re-entering the non-English top 10
For media planners, the comparison matters because it decouples “chart-topping” from “largest audience.” A title can be No. 1 on its language list while another list’s leader draws more total views. First-six-day debuts are the more consistent early signal.
Netflix’s split by language also changes how a campaign should be benchmarked. An English-language No. 1 can still be only the third-largest TV premiere of the week, so setting expectations around “No. 1” alone can misprice interest. Buyers should ask for the debut figure and the non-English comparison, because those numbers now set the real ceiling for first-week scale.
How to use this now
Treat the language lists as separate benchmarks rather than one ranking. Compare six-day debuts, not cumulative chart tenure. When a franchise returns, use the new-season window to promote its catalog, because earlier seasons can ride the same demand spike.
Source: TheWrap
