Second-week momentum
The Guy Ritchie crime drama starring Theo James and Kaya Scodelario pulled 9.9 million Netflix views in the September 7–15 window, enough to top the streamer’s English-language global TV chart. That is a 48% lift on the 6.7 million views it recorded in its first three days after the September 3 premiere.
Season 2 opened at No. 3 in its first chart week. One week later, it moved to No. 1, a direction that matters because it implies word-of-mouth and completion are feeding new starts, not just a front-loaded premiere.
The season one halo
The second season also pulled the 2024 first season back into the chart. Season 1 collected more than 8 million views in the same week, placing it at No. 3 on the English-language global TV list. Combined, the franchise drew nearly 18 million Netflix views.
This is the catalogue effect in action: a current release is doing audience development for an older title, while that older title supplies a low-friction entry point for viewers who want to catch up before starting Season 2. The open question is how many of those Season 1 viewers convert into Season 2 starts over the next few weeks.
How it fits the second-season debate
The lift matters because Netflix has been under scrutiny over second-season falloff. Earlier this year, Bloomberg reported a notable decline in viewership for second seasons of Netflix originals. Co-CEO Ted Sarandos pushed back, saying second seasons are performing “within our bands of expectation” and that drop-off is common, especially when a first season launches so big.
Still, Season 2’s opening 6.7 million three-day figure is well below the 12.2 million three-day launch for Season 1 in March 2024. The week-two gain narrows the story: the title is rebuilding momentum after a softer debut, rather than continuing to slide.
Variety’s Aramide Tinubu called the season “engaging, devastating and thoroughly entertaining,” adding that the show has raised the stakes in its second outing.
The numbers at a glance
- 9.9M — Season 2 views in week two, up 48% week-on-week.
- No. 1 — Season 2 rank on Netflix’s global English-language TV chart.
- 8M+ — Season 1 views in the same window, landing at No. 3.
- 12.2M — Season 1’s first-three-day opening in March 2024, the comparison high-water mark.
What to watch next
For streaming and TV professionals, the key indicator is not the week-two rank but the conversion rate from Season 1 catalogue viewing to Season 2 completion. If Netflix keeps the first season high and the second season stable for another two to three weeks, it will have a stronger case that franchise library viewing is feeding new-season demand. Netflix has already renewed the show for a third season, so the commercial question is less about survival and more about whether the franchise can expand its total reach.
Source: Variety
